
United Prototype
Reputami
Studitemps
Trusted Shops
Joinride.cc
Ordio
Oliver Pitsch is an experienced product and design leader from Cologne, Germany, with a strong track record of building cross-functional teams and delivering exceptional user experiences. With over a decade of experience, he specializes in seamlessly integrating the discovery and delivery phases of digital products.
In 2012 he co-founded Reputami, a reputation management SaaS for the hospitality industry, which was acquired in 2015.
Currently, Oliver is leading the product department atOrdio.com and buildsJoinride.cc, the leading german platform for planning and finding cycling group rides and run clubs.
Latest articles by Oliver Pitsch
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The GPT That Turns Feature Ideas into Ready-to-Ship GitHub Issues
I built a GPT that instantly transforms loose feature ideas into clean, GitHub-ready issue markdown ready for Copilot to pick up and build.

Github Copilot shipped one of our most requested features while I was in a super market
Discover how GitHub Copilot built a complete feature for Joinride in the time it took to buy groceries. Learn how AI is transforming product development, speeding up delivery, and making even small backlog items worth shipping.

The Product Team of One: How AI Lets a Small Crew Build Like a Full Product Organization
With AI as a partner, a single motivated person can take on the roles of researcher, designer, developer, marketer, and product manager. In this article we explore how this plays out at Joinride, what new opportunities it creates for small teams, and where the limits and risks still remain.

Generative Design in Product Design: What’s Possible, What’s Hype
Generative design tools such as Figma Make and the new prompt-on-canvas feature are changing how product designers work. In this article we explore what is already possible, what remains hype, and how designers can use generative tools as creative partners without losing control or brand identity.

From Designer to Full-Stack Builder: How AI Expanded My Role Beyond Design and Frontend
How pairing AI tools with my product design background unlocked full-stack velocity and rewired how I ship.

From UX Researcher to AI-Augmented Insight Machine
UX research has always been slow, tedious, and often a bottleneck. With AI tools like transcription, clustering, sentiment analysis, and summarization, researchers can now move faster, iterate more, and deliver insights earlier. In this article, I share how AI transformed my research process, the trade-offs I discovered, and the lessons I learned about keeping the human in the loop.
